barcelona | december 2007
Exhibition commemorating 50 years of Esade Business School.
Fer Fer was conceived as a stroll through the evolution of management. From the current confusion of terms and concepts (as if it were a modern Tower of Babel), it travels through some of the moments that have made history (illustrated by means of an object or a tool) and finishes by giving the floor to ten important figures that have been protagonists of this development, among whom are businessmen and academics.